2025년 사용자 참여 강화를 위한 10대 챗봇 API

Updated: 
June 23, 2025
사용자 참여도를 높일 수 있는 2025년 최고의 챗봇 API를 살펴보세요.Zendesk, Twilio 등과 같은 주요 플랫폼의 기능, 이점, 통합 옵션을 비교해 보세요.
목차

As user expectations continue to evolve in 2025, businesses are turning to chatbot APIs to deliver faster, smarter, and more personalized interactions. 

A chatbot API is a technology interface that enables developers to add chatbot features,like automated messaging and conversational interactions, into websites, mobile apps, or other digital platforms. 

Instead of building a chatbot from scratch, developers can use these ready-made tools and frameworks to create virtual assistants that can understand questions, provide answers, and even complete tasks. 

Chatbot APIs streamline the process of developing and deploying chatbots that can handle common functions such as customer service, sales inquiries, appointment booking, or order tracking. 

For businesses, this means faster response times, reduced support costs, and a more consistent user experience across different channels, all of which contribute to stronger customer engagement and satisfaction.

In this article, we’ll explore the top 10 chatbot APIs that stand out in 2025 for their performance, versatility, and ease of integration.

Top Chatbot APIs for User Engagement

1. Zendesk

Zendesk Answer Bot is designed for seamless integration within the Zendesk support ecosystem. It’s best suited for companies already using Zendesk as their customer service platform. It automatically responds to support queries by pulling relevant help articles and FAQs, making it ideal for reducing ticket volumes and improving first-response times. 

While its AI capabilities are more limited compared to others on this list, it's extremely efficient at handling repetitive questions in support environments. Best for customer service teams looking for a plug-and-play solution with minimal setup.

Features:

  • Seamless Zendesk integration
  • Auto-responses with help center articles
  • Contextual follow-ups
  • Supports multiple languages

Pricing: Included in Zendesk Suite plans, starting at approximately $49/user/month.

Note: For the most up-to-date pricing information visit the official website.

2. Twilio Studio

Twilio Studio is a visual development platform for creating communication workflows, particularly over SMS, voice, and messaging apps. While it doesn't offer advanced AI or NLP capabilities out of the box, it excels in flexibility and custom workflow creation. 

Businesses that need transactional bots (e.g., appointment reminders, delivery updates) over phone or SMS will find Twilio especially valuable. It integrates well with other Twilio services and external APIs, making it a strong choice for developers needing full control over their customer communication flows.

Features:

  • Drag-and-drop visual editor
  • Multi-channel support (SMS, Voice, WhatsApp)
  • API integration and logic branching
  • Event-triggered messaging

Pricing: Pay-as-you-go pricing based on channel usage (e.g., SMS starts at $0.0075/message).

Note: For the most up-to-date pricing information visit the official website.

3. Meta Messenger Platform

Meta's Messenger Platform is geared toward businesses wanting to engage with users directly on Facebook Messenger and Instagram DMs. It supports automation through structured messages, quick replies, and integration with Meta's AI. 

Ideal for retail, hospitality, and service industries, it allows for customer interactions, promotional campaigns, and booking workflows. Given its access to billions of active users across Meta platforms, it's a top pick for social-driven brands.

Features:

  • Integration with Facebook and Instagram DMs
  • Quick replies and persistent menus
  • Built-in AI for intent detection
  • Click-to-Messenger ad support

Pricing: Free to use with Meta APIs, subject to rate limits and messaging rules.

Note: For the most up-to-date pricing information visit the official website.

4. Google Chat API

The Google Chat API is primarily intended for internal team communication bots within Google Workspace. 

It allows developers to build custom chat apps and workflows that live inside Google Chat. While it lacks robust native AI, it can be paired with Dialogflow for intelligent features. It's best suited for teams already using Google Workspace and looking to automate processes like notifications, approvals, or internal ticketing.

Features:

  • Integration with Google Workspace tools
  • Cards and dialogs for rich UIs
  • Real-time message delivery
  • Extensible with Google Cloud functions

Pricing: Included with Google Workspace plans; no separate cost for API usage.

Note: For the most up-to-date pricing information visit the official website.

5. Slack API

Slack's API supports building bots and integrations that enhance team collaboration. While it doesn’t come with built-in NLP, it pairs well with external AI services like OpenAI or Dialogflow. 

Slack bots can automate workflows, provide updates, or even serve as internal helpdesks. It’s a great option for tech-savvy teams and startups already embedded in the Slack ecosystem, offering a high degree of customization and productivity enhancement.

Features:

  • Interactive messages and modals
  • Real-time messaging and event subscriptions
  • Workflow builder integration
  • External API/webhook support

Pricing: Free for basic bots; advanced API access included in paid Slack plans starting at $7.25/user/month.

Note: For the most up-to-date pricing information visit the official website.

6. Microsoft Azure Bot Service

Azure Bot Service is a comprehensive platform that allows the creation and deployment of enterprise-grade bots across multiple channels, including Microsoft Teams, Skype, and custom web apps. 

It integrates tightly with Azure Cognitive Services, particularly LUIS (Language Understanding), enabling sophisticated conversational AI. This makes it suitable for large organizations needing scalable, secure, and intelligent bots with multilingual support. Ideal for IT departments and enterprise developers.

Features:

  • Multi-channel support (Teams, Skype, Web)
  • Integrated with LUIS for NLP
  • Bot Framework Composer tool
  • Scalable Azure infrastructure

Pricing: Consumption-based model; starts at $0.50 per 1,000 messages.

Note: For the most up-to-date pricing information visit the official website.

7. IBM Watson Assistant

IBM Watson Assistant is a robust AI chatbot platform that offers advanced natural language processing, strong intent recognition, and context management. It supports voice and text interactions and integrates with multiple messaging platforms and IVR systems. 

Watson Assistant is well-suited for businesses with complex support needs or those in regulated industries (like healthcare and finance) that require security, scalability, and accuracy. It also supports low-code options for easier deployment.

Features:

  • Built-in NLP and intent detection
  • Dialog skill and search skill modules
  • Integration with Watson Discovery and IVR
  • Analytics and usage tracking

Pricing: Lite plan available for free; paid plans start around $140/month for advanced usage.

Note: For the most up-to-date pricing information visit the official website.

8. Amazon Lex

Amazon Lex uses the same technology behind Alexa and supports both voice and text input.고품질 음성 인식과 자연어 이해 기능을 제공하므로 대화형 인터페이스가 필요한 봇에 적합합니다.

Lex는 AWS 서비스와 긴밀하게 통합되므로 이미 AWS 에코시스템 내에 있는 비즈니스에 매우 적합합니다.사용 사례에는 가상 어시스턴트, 콜 센터 봇, 고객 대면 앱의 서비스 자동화가 포함됩니다.

특징:

  • 자동 음성 인식 (ASR)
  • 내장 NLU 및 대화 관리
  • AWS 람다 및 커넥트와의 원활한 통합
  • 다국어 지원

가격: 음성 또는 문자 요청당 요금이 청구되며 요금은 문자 요청당 0.004 USD부터 시작합니다.

노트: 최신 가격 정보는 공식 웹 사이트를 참조하십시오.

9.라사

Rasa는 AI 어시스턴트의 개발 및 배포를 완벽하게 제어할 수 있는 오픈 소스 챗봇 프레임워크입니다.고도로 커스터마이징이 가능하고 온프레미스 호스팅을 지원하므로 엄격한 데이터 프라이버시 요구 사항이 있는 비즈니스에 적합합니다.

가파른 학습 곡선과 개발자 리소스가 필요하지만 심층적으로 맞춤화된 대화 흐름을 구축하는 데 효과적입니다.Rasa는 완전한 투명성과 유연성을 원하는 엔지니어링 역량을 갖춘 팀에 가장 적합합니다.

특징:

  • 오픈 소스 및 자체 호스팅
  • 맞춤형 NLP 파이프라인
  • 대화형 학습 및 테스트
  • 역할 기반 액세스 및 엔터프라이즈급 보안

가격: 무료 (커뮤니티 에디션), 요청 시 엔터프라이즈 가격 책정

노트: 최신 가격 정보는 공식 웹 사이트를 참조하십시오.

10.다이얼로그 플로우

Dialogflow는 Google Cloud의 대화형 AI 플랫폼이자 가장 인기 있는 챗봇 개발 도구 중 하나입니다.음성 및 텍스트, 다국어 대화를 지원하며 Google 어시스턴트, 슬랙, 페이스북 메신저 등과 쉽게 통합됩니다.

Dialogflow는 강력한 NLP를 기본적으로 제공하며 시각적 인터페이스를 통해 초보자도 쉽게 사용할 수 있습니다.Google Cloud 서비스를 활용하여 스마트하고 확장 가능한 봇을 빠르게 구축하려는 모든 규모의 개발자 및 비즈니스에 적합합니다.

특징:

  • 고급 NLU 및 ML 기반 인텐트 탐지
  • 사전 구축된 상담원 템플릿
  • 크로스 플랫폼 배포
  • 구글 클라우드 함수 및 파이어베이스와의 통합

가격: 스탠다드 플랜은 무료입니다. 에센셜 및 CX 플랜은 문자 요청당 0.002 USD부터 시작합니다.

노트: 최신 가격 정보는 공식 웹 사이트를 참조하십시오.

비즈니스에 적합한 챗봇 API 선택

최적의 챗봇 API를 선택하려면 기본 기능 외에도 여러 요소를 신중하게 고려해야 합니다.조직은 특정 사용 사례, 기술 요구 사항 및 성장 전망을 평가하여 선택한 솔루션이 필요에 따라 효과적으로 확장될 수 있는지 확인해야 합니다.

통합 기능은 선택 과정에서 중요한 역할을 합니다.선택한 API는 기존 비즈니스 시스템과 원활하게 연결되는 동시에 미래의 기술 변화에 적응할 수 있는 유연성을 제공해야 합니다.

성공적인 구현을 위해서는 필요한 사용자 지정 옵션과 개발 리소스의 범위를 이해하는 것이 필수적입니다.

자주 묻는 질문
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Is API integration available for developers?
Marcus Taylor
AI Writing & Thought Leadership
Fractional Marketing Leader | Cybersecurity, Al, and Quantum Computing Expert | Thought Leadership Writer
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Marcus Taylor
AI Writing & Thought Leadership