Overview

‍STX Entertainment, a leading global film studio known for creating audience-driven content, partnered with AKOOL to revolutionize its post-production workflow. By integrating AKOOL's AI Video Editor, STX streamlined video editing processes for marketing materials, trailers, and behind-the-scenes content, elevating the studio's ability to quickly and efficiently produce captivating media.

Challenge

‍STX Entertainment faces tight deadlines for creating promotional assets to support new film releases. Traditional video editing processes were time-intensive, often requiring manual adjustments that slowed production. The studio needed a solution to automate repetitive tasks while maintaining cinematic quality, enabling teams to focus on creative storytelling.

Solution

‍STX Entertainment implemented AKOOL’s AI Video Editor, focusing on:

• Automated Editing: Using AI to accelerate tasks such as scene transitions, color correction, and audio synchronization, ensuring professional-grade results with minimal manual input.
• Dynamic Content Creation: Generating multiple localized versions of trailers and promotional videos to cater to international audiences.
• Seamless Integration: Integrating AKOOL’s tools with existing workflows to enhance team efficiency without disrupting established processes.

Results

• Faster Turnaround: Reduced video editing time by 37%, enabling quicker delivery of marketing assets.
• Improved Scalability: Created localized versions of promotional content for over 10 markets simultaneously.
• Enhanced Creativity: Freed up creative teams to focus on storytelling by automating repetitive tasks.

Takeaway

‍The collaboration between STX Entertainment and AKOOL demonstrates the power of AI in modern filmmaking. By streamlining post-production with AKOOL's AI Video Editor, STX Entertainment maintained its reputation for quality while gaining efficiency and scalability, setting a new standard for innovation in the film industry.